Very tough business to be in. It costs too much to have a bunch of guys help you run it, so the owner ends up spending every minute of every day running the place. No time to hunt or fish.
The markup on hunting equipment is very little too. If we pay say $40 for a pack of broadheads, the shop pays about $36......$4 profit isnt a whole lot. Even bows dont bring in big money. Heck nothing does.
Once you become established like Simon Peter, it gets easier, but with places like Cabelas and stuff. The small shops are dying off. Its a shame really. You can gather a lot more knowledge and help from a small shop then a large chain store.[sad]